Sunday, September 9, 2012

Chips, Chips, Chips




We see advertisements all the time. No matter where we look, there is something attempting to catch your eye and increase your curiousity, in hopes that you'll buy the item, or become loyal to the brand. Although there are so many brands and advertisements out there, when it came down for me to decide what I wanted to sit down and blog about, I had some trouble. There is such a clutter of ads trying to reach consumers, it was difficult for me to just pick one. When I started becoming frustrated, I figured I would think back to what I did today, and just think of something from there. At lunch I had some Lay's potato chips and that's what got me thinking. When I saw the bag I turned to my boyfriend and mentioned how cool I thought it was. The potato turning from a regular potato, into slices, into chips is absolutely genius. Althought the idea is very subtle, it is a creative idea. It is just another way to make consumers think differently. Even though chips aren't the healthiest things on the earth, some may look at this bag design and think they're heathier because of the natural potato, which is a great mind trick. Everyone can appreciate the bag's creative look.

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