Today I was browsing the web in search of cool advertisements. Although the ad is probably a year old, I'd never seen it before today. The advertisment is to share the dangers of driving and operating a device like a cell phone that can connect to social media. Alike texting and driving, it's also dangerous for people to update their Twitter, Facebook, and Check-in somewhere while operating a vehicle. I enjoyed the advertisement because it looks like a Google Maps post, but if you read closely the location arrow reads "Paul Johnson just checked in @ the botttom of the river Thames," and at the bottom in small lettering it says "Driving and social media just don't mix." I love this advertisment. I thought it was incredibly clever because if you saw it in the magazine you might have just thought it was an ad for something new from Google, which people love, and you'd be suprised to find it is something completely different. It is a good place to showcase the ad because Top Gear magazine is a car magazine. Although many people reading magazines may be able to drive, it is a great idea to put it in a car magazine. It almost insures that the audience has a car, wants a car, or knows people with cars, so they will be influenced by the ad. Overall, I thought the advertisment was incredibly well done.

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